Not Every Property Needs a Saturday Open — Here’s What Works Better

If you’ve ever handed over your investment to an agency and been told, “We’ll do a Saturday open and see how it goes,” you’re not alone.

It’s the default. The assumption. The box-ticked routine of leasing.

But here’s the truth we’ve learned after leasing hundreds of properties across different pockets, price points and property types:

Not every property performs best on a Saturday.

And treating all opens the same is why many investors experience long vacancy, poor-fit tenants, or low-ball applications.

Let’s talk about what actually works — and why.

1. Every Pocket Has Its Own Pattern

The idea that “everyone looks for rentals on a Saturday” just isn’t accurate.

In many areas, families are tied up with kids’ sport, errands, and life admin all weekend. For others — professionals, shift workers, FIFO — midweek is the only time that works.

So, instead of assuming, we look at who your ideal tenant is — and align inspection times to their lifestyle.

Because when you match your inspection to your ideal tenant, you lease faster. It’s that simple.

2. We Don’t Just Set Opens — We Let Tenants Set Them Too

Here’s where tech meets service.

We use smart inspection booking systems that allow prospective tenants to request a time that works for them. Not everyone wants to wait until Saturday — and they don’t have to.

Our booking platforms allow:

  • Real-time viewing requests

  • Flexible times throughout the week

  • Instant SMS confirmations and reminders

This means no-one falls through the cracks — and keen tenants can act quickly.

It’s one of the simplest ways we reduce vacancy:

Make the property available when the right people are available.

3. The Problem With the “Set and Forget” Saturday Open

Here’s what happens with the “Saturday strategy”:

  • You get tyre-kickers and browsers

  • The property blends in with dozens of others

  • You miss the midweek movers — the ones who are ready to apply

We’ve seen properties sit through 3–4 Saturdays with zero traction — only to lease the next day after a midweek appointment that someone booked via our system.

Timing. Strategy. Options.

4. Some Properties Deserve VIP Treatment

If a property is high-end, unique, or in a competitive rental band, it deserves more than a cookie-cutter open.

We’ll often run:

  • Private viewings for serious applicants

  • Twilight opens to suit after-work schedules

  • Midweek times for families juggling sport and school runs

We meet tenants where they are. And that’s exactly how we attract the right ones — quickly.

5. What We Do Instead (aka Your Strategic Edge)

Our leasing strategy includes:

  • Inquiry tracking to predict peak viewing demand

  • Flexibly timed open homes (not just Saturdays)

  • Smart booking systems tenants actually use

  • Follow-up within hours, not days

  • Clear, honest landlord updates — every step of the way

We don’t just “run opens”. We read the market. We adapt. We move.

6. The Bottom Line: One Open Doesn’t Fit All

Your investment deserves more than a default strategy.

Because the cost of a few extra weeks vacant? Far outweighs the effort of getting the timing right from the start.

We don’t treat your property like just another listing.

We treat it like it matters — because it does.

Let’s Chat

Want to know when your property should actually be shown?

Book a quick leasing strategy call — zero pressure, just smart advice.

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